Raising The Standard As A Custom Home Builder

Apr 8, 2025

In this episode of The Real Build, I sat down with TJ Vitense. With decades of experience in real estate, TJ launched Sanctified Homes & Construction with a mission to raise industry standards. Sanctified Homes as a featured Parade of Homes Builder. He is also an Amazon Best Selling Author about real estate and how to position homes to sell in any marketplace for top dollar. TJ and I had a great discussion about what we do for our clients as custom home builders, which separates us from our competition.

TJ and I touched on topics like:

  • The importance of a service mindset.
  • What is your purpose in business?
  • Being more informative to clients.
  • Cost plus building versus fixed cost.
  • Having employees that stick with your company.
  • Raising your standards as a contractor.